“We have used SmartNotes for our annual report and were thus able to optimise the efficiency and transparency of the reporting process. The high degree of automation, the excellent functionality of the number management and the CD-compliant implementation with the layout robot convinced us. The decisive factor for us was that we could create the reports ready for printing completely in Word and Excel. The correction effort was massively reduced and the media break to a graphic programme such as InDesign was avoided.ˮ
Relaunched annual report.
Task
Swissquote wanted modern reporting expressing the courage to innovate and a distinctive look and feel to distinguish it from other financial services providers. An online-first strategy was used to create the ideal combination of digital and print, with a comprehensive online report and an integrated quick report giving consumers in a hurry key facts and figures in only 90 seconds – in striking Swissquote style.
Client
Swissquote Group Holding AG is a Swiss financial services company specialising in online trading based in Gland, Canton Vaud. The group employs more than 600 people, and with 309,000-plus customers and over CHF 24 billion in customer assets the pure online bank leads this segment of the market in Switzerland. Swissquote is known for its innovation, from robo-advisory (artificial intelligence) and portfolio optimisation to trading in cryptocurrencies.
Special features
Thematic focus on decisionmaking. Exciting contributions from internationally renowned brain researcher Professor Gerhard Roth lighten up the new appearance. Video, animated graphic, interview. Rebranding, typography, illustrations and more.
Annual report online
More information
Nicole Maack
Head of creation/design
T +41 44 268 12 45
nicole.maack@linkgroup.ch
Othmar Krienbühl
Partner
T +41 44 268 12 62
M +41 79 430 11 91
othmar.krienbuehl@linkgroup.ch
