“We’ve been working with Linkgroup since our IPO in 1999. They give us active advice at all stages of the process, and the way they implement is structured and efficient. We like their practical approach to communications design and the fact that they avoid art for art’s sake: they work within the framework of our corporate design to develop solutions for our stakeholders that have an impact and a concrete benefit. Another of Linkgroup’s strengths as a one-stop shop that particularly benefits Geberit is their extraordinarily deep vertical integration and process security.”
Focus on external stakeholders and employees.
The Corporate Publishing service package is aimed at managers who want to position their organisation to achieve specific goals and present a clear, effective profile to the relevant audiences. We help you meet stakeholder expectations with the right communications.
If you commission us to manage your project on an integrated basis you benefit from our capabilities as a full-service provider. For each service package we offer the following modules:
- Consulting services
- Conceptual design
- Content creation
- Cross-media production
A company’s value, image, and ultimately its success depend on many different factors. With balanced corporate communications it’s possible to influence these things. What’s important is to formulate an overarching communications strategy, derived from your overall corporate strategy, governing the different communications measures you implement. You can only maximise the overall impact by coordinating your communications.
Linkgroup produces more than 200 corporate publications a year. Thanks to our long experience as a cross-media and publishing services provider we’re able to address custom media challenges on an integrated basis. It all starts with content, condensed in your key messages. On this basis we formulate measures that will maximise the impact of your corporate communications. We’re renowned for our structured approach and efficiency across all levels and processes. You reap the benefits.
“We don’t see ourselves as merely implementing pre-written customer views. What we do is draw on our long experience to support customers with formulating their own strategies for success.”
“Our service packages for corporate, financial and marketing communications target specific stakeholders. Each follows a holistic approach and is divided into modules: advisory services, concept, content development, design and cross-media production.”
“Before we offer solutions we familiarise ourselves thoroughly with our customer’s business. But at Linkgroup it’s not just about good advice. We’re also known for our structured approach and secure processes.”
“Our solutions are always built around content-driven communications. All our partners are co-owners of the business with direct responsibility for customers. We promise customers personal advice from one of our partners.”
Workflow-based publishing: We provide you with proven publishing systems to make publishing straightforward and reliable. In addition to making your publishing processes more efficient and effective, they’re also secure and traceable.
The first and only agency with certification: With customers expecting their service providers to meet higher and higher standards of data protection and information security, it’s more important then ever to have certification. The more forward-looking are already getting a competitive edge by taking precautions.
We had a hand in Geberit’s first place overall in the 2020 Swiss Annual Report Rating. All in all we were involved in ten of the top 25 solutions in the Online/Print Design rating.
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Themed online portal: Companies have to stop thinking ideologically in terms of channels and media. They must learn to think like publishers. Content marketing works best when it’s embedded in an overall strategy and fine-tuned to stakeholder expectations.