Belinda Belger

Head of Digital Solutions, Expert in Digital Marketing and Agile Project Management at Linkgroup. With the company since 2025; responsible for the strategic development of the unit, delivering digital projects, and optimising processes and structures. Studied business communications at Berlin University of the Arts (UdK); supplemented by further training in management and leadership, certified business coach. Previously Head of Digital Campaigning & Promotions at Migros, responsible for national campaigns and developing interdisciplinary product organisations. Extensive expertise in campaign management, content marketing, omnichannel strategies, KPI controlling, and implementing new working models and agile methods.